Project Management in an Ever-Changing World
Many 9-to-5-ers believe working from home is a fantastic experience—but I don’t think anyone envisioned it would ever become our only option. Since the early 2000s, there has been a staggering [...]
My Unconditional Love for Our Small Business Community
It’s been seven months since things went from business as usual to “in these uncertain times.” Seven months since we packed our desks, said our goodbyes to the L and hunkered down in the safety [...]
The Story of an Event that Almost Wasn’t
Let’s start at the beginning—pre-social-distancing, pre-everyone-wearing-sweatpants-every-day—back in November 2019.
Fight Mental Fatigue With Project Management
Let’s be real: Most of us would be lying if we said we weren’t suffering from mental fatigue in at least one aspect of our lives. According to Healthline, mental fatigue can happen to anyone who [...]
Turn Customer Success into Return on Experience
We’re often asked how BatesMeron shows return on investment (ROI). And we often answer in an unexpected way: We don’t. Instead, we prefer to leverage customer success content to highlight the [...]
But It’s Mine!: An Illustrator’s Brief Guide to Selling Out
“No illustrator has a ‘style’ until they literally can’t do anything else,” is something a professor once told myself and my fellow BFA-seeking illustration cohort. While I have gone [...]
Is Your Website An Accurate Reflection Of Your Brand Identity?
If your answer is no or not completely, then it’s time to consider an update.
Why You Should Pick a Small Agency for Your Project
We probably don’t need to convince you that hiring a marketing agency can create huge benefits for any brand. But when it comes to finding that just-right agency for your business, things aren’t [...]
The Best Way to Create Information Architecture
We've all experienced the frustration of navigating a website and being unable to find the information we need. That's what usability test sessions are for. As a participant in one of these [...]
Consistent Branding: Keeping the Sales vs Marketing Peace
Since the dawn of the modern business model, sales and marketing teams have had a notoriously rocky relationship—made rockier by the fact that they are two of the most critical departments in any [...]
