Conquering the Hurdles of Collaborating in Quarantine
As a new year approaches with the COVID crisis continuing to linger, it’s safe to say we’re all beginning to feel more settled into our work-from-home setups. We’ve mastered DIY lattes that we [...]
Here’s Why You Need to Be Investing in Your Brand Now
Many moons ago, branding was nothing more than a name, logo or tagline, or a combination of these elements, that differentiated one company, product or service from another. Simple times. But not [...]
Navigating the Feedback Loop
As designers, we’re accustomed to providing two to three, sometimes even four concepts to a client. Almost always, there’s a favorite, a safe option and a third, cobbled-together version you’re [...]
Constructing A Brand
“I need a logo.” That’s how so many conversations start in my world. Many businesses realize that their current brand is in need of a facelift, or perhaps they’ve just launched their company and [...]
Manage Change Management with Marketing
Change is a good thing. That’s the old saying. It’s also a permanent reality for modern enterprises. And whether it’s due to re-organization, technology, shifts in company culture or a rebrand, [...]
