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 RCN Testimonial Campaign
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By Melissa Leonard
In
Posted October 31, 2014

RCN Testimonial Campaign

Although communications provider, RCN, is largely known for their great options and service, they are most proud of their great consumer connection. So when a new RCN campaign targeting Chicago [...]

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 6 Reasons Branding Should Be Intentional
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By Becka Bates
In Design & Conquer
Posted October 28, 2014

6 Reasons Branding Should Be Intentional

Earlier this month, I had the honor of giving a presentation at the National Association of Women Business Owners (NAWBO) Chicago’s THRIVE Conference at the Drake Hotel. I shared my take on [...]

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 AACS 2015 Meeting
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By Melissa Leonard
In
Posted October 23, 2014

AACS 2015 Meeting

Inspired by technological advancements in cosmetic surgery, the concept for the 31st Annual Scientific Meeting of the American Academy of Cosmetic Surgery embodies a modern feel, where function [...]

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 AOA Career Compass Campaign
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By Melissa Leonard
In
Posted October 17, 2014

AOA Career Compass Campaign

The American Osteopathic Association is a full-service resource for students, residents and practitioners of osteopathic medicine. In 2014 they unveiled a new interactive tool, the Career [...]

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 5 Marketing Mistakes Small- and Medium-sized Businesses Make
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By Chuck Sanchez
In Design & Conquer
Posted September 30, 2014

5 Marketing Mistakes Small- and Medium-sized Businesses Make

Nearly every business owner knows that effective marketing can help them reach their target audience to sell a product or service. Nearly every business owner also makes a series of common [...]

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 Due North: Career Compass Direct Mailer
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By BatesMeron
In Design & Conquer
Posted September 3, 2014

Due North: Career Compass Direct Mailer

The American Osteopathic Association is a full-service resource for students, residents and practitioners of osteopathic medicine. They recently unveiled an interactive tool, the Career Compass, [...]

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 Beyond Business: LinkedIn as a Powerful Marketing Tool
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By Rachel Skybetter
In Design & Conquer
Posted September 2, 2014

Beyond Business: LinkedIn as a Powerful Marketing Tool

Pardon the pun, but one of LinkedIn’s newest features may be the missing link between networking and content marketing. What was once restricted to “influencers” (read: experts, [...]

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 Life at a Design Agency: An Infographic
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By BatesMeron
In Design & Conquer
Posted July 31, 2014

Life at a Design Agency: An Infographic

A look inside BatesMeron might not be what you think. (Or maybe it’s exactly what you think.) Big ideas, small ideas, brainstorms and brain food, we love finding different forms of [...]

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 Adidas’ World Cup Cross-Marketing
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By Fred Schaaf
In Design & Conquer
Posted June 24, 2014

Adidas’ World Cup Cross-Marketing

We’re in the thick of the World Cup, and us BatesMeron-ers cannot get enough of it. Hopefully, you’ve caught the first two USA matches so far, or at the very least [...]

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 6 Questions for: Michelle Truong
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By Becka Bates
In Design & Conquer
Posted June 16, 2014

6 Questions for: Michelle Truong

Michelle Truong is a Senior Communications Analyst at the Options Clearing Corporation (OCC), the world’s largest equity derivatives clearing organization. This year, she was our go-to [...]

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