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Or so that’s the conventional agency wisdom. This document to rule all documents is held as both bible and road map. Its word is bond (quite literally if your agency requires client sign-off on [...]

I have learned a small fun fact about our eyes. Hold your arm straight out and look at your thumb. The size of your thumbnail is how much your eyes can see in high resolution, which is your focus [...]

Whether you are a large business or small business entrepreneur, maintaining business relationships are vital in becoming successful. It’s no longer good enough to win the bid; clients want to [...]