We’re often asked how BatesMeron shows return on investment (ROI). And we often answer in an unexpected way: We don’t. Instead, we prefer to leverage customer success content to highlight the [...]
We probably don’t need to convince you that hiring a marketing agency can create huge benefits for any brand. But when it comes to finding that just-right agency for your business, things aren’t [...]
As any fellow creative can attest to, there are many lessons from art school that follow us into our careers. We look at our x-acto blade scars and feel pride in the projects that we put our [...]
In today’s attention economy where views equal dollars and content is being thrown at us wherever we look, it’s easy for people to be passive consumers—reading newsletters you didn’t subscribe [...]
I’ve worked at BatesMeron for the better part of my graphic design career. While working here, I’ve had the privilege of working alongside some amazing and talented people. I say [...]
Pardon the pun, but one of LinkedIn’s newest features may be the missing link between networking and content marketing. What was once restricted to “influencers” (read: experts, [...]
We hope you caught today’s less-than-impressive World Cup match between the United States and Germany. While we’re not thrilled with the loss, we’re over the moon to see our [...]
The BatesMeron team is tickled to announce that we’ve won not just one but three 2014 Communicator Awards from the Academy of Interactive and Visual Arts. The Communicator Awards is one of [...]
Everyone has heard the adage, “Don’t judge a book by its cover.” Some people may even live by this phrase. But for creative people, the task of setting aside face value and [...]
Blogs have become powerful tools in personal and business relationships. But are we communicating properly? As the impact of blogs increases so should our attention to detail—particularly in [...]