Choose Your Own Ad Adventure
A few months back, The New York Times wrote about users picking their own ads on Hulu: “This month, Hulu introduced a format that gives users the option of clicking an “ad swap” button after a [...]
Guest Blog Post: When I Knew Branding Mattered
We’d like to welcome Brad Farris, Principal of Anchor Advisors, as our first guest blogger. With experience as both a VP and an advisor, Brad is a treasure trove of business wisdom. This [...]
A Big F@#$in Translation Mistake
For your laugh and dropped jaw of the day, check out this post from Gawker about a Japanese department store’s—well, let’s say unconventional—promotional campaign. While this is pretty much your [...]
“Steal” This Blog.
I’ve spoken before of the fear some business owners feel when giving away “free” advice through blogs. I said, and still think, that the fear is unfounded. The benefits of [...]
