Timeless Logos: If it Aint Broke… Don’t Fix It
When you think of the something that has “stood the test of time” what comes to mind? Is it a building, a clothing trend, your favorite restaurant or maybe a relationship? Well something that may [...]
6 Questions for: Todd Pierce
Todd Pierce is a veteran BatesMeron graphic designer, dad-joke connoisseur and resident Sporty Spice. I’ve loved watching Todd grow as a designer since we first hired him as an intern more [...]
Marketing to Women Done Right
The team at BatesMeron was recently inspired by a powerful, motivational and breathtaking Under Armour advertisement. However, the visually stunning 60-second spot isn’t like many other Under [...]
Action vs. Definition: Types of Taglines
Brand taglines come in all shapes and sizes. From motivational (“Just do it.”) to evocative (“Maybe she’s born with it. Maybe it’s Maybelline.”) to unrivaled [...]
How to Build a Meaningful Brand
Before we can craft the perfect tagline or design a logo that fits your brand like a glove, we first need to discover who your brand is. To do this, our creative team takes time in the [...]
