Recently, a friend emailed me asking for recommendations on articles and sites that focused on trends in writing. She referenced a post I'd written for this very blog about adverbs and their [...]
At the beginning of April, our account manager Tarah and I packed our bags to head over to Watsonville, California to get a first-hand account of one of our favorite events to work on, the [...]
The days are longer, the air is warmer and Chicagoans are emerging from their apartments in search of summer fun. Growing up, my summer plans were always very simple: do as little of anything [...]
As a branding fanatic, I know all too well the more famous logo evolutions out there. Looking at brands like Starbucks, Pepsi or Shell Gasoline through the years, it's clear that logo [...]
With all the different ways to interact with your customers or clients, it can be hard to choose which option is the best. These days it goes well beyond traditional advertising to include social [...]
It’s been 10 years since Gary Hustwit released the Helvetica documentary that sent designers and type-nerds around the world into a tizzy, so a fresh look into the world of design and creativity [...]
To many, March 17th, 2017 was either St. Patrick's Day, day two of the NCAA March Madness tournament or just a regular old Friday. To others, including myself, it was a day I have been waiting [...]
For those who don’t know, MailChimp is an email marketing platform that helps its customers around the world sell goods and advertise their brands. In early 2017, MailChimp embarked on its first [...]
Meet the newest member of the BatesMeron team, Ricardo Gomez! Ricardo is a recent Columbia College grad, Chicagoland native and our super-sweet design intern!
It’s safe to say that advertisers are always on the hunt for new ways to engage and connect with consumers. Sometimes that’s humor, sometimes it’s a saccharine heart-tugging narrative and [...]