tips

Finding The Right Format | May 14, 2013

Todd Pierce  

Why have image files become so confusing these days? There are so many options: JPGs, TIFFs, GIFs, PNGs, etc. Most people feel that if they don’t have an extensive background in design it’s just too difficult to understand the difference….[more]

Marketing with Memes | July 25, 2012

Melanie Davis  

When an advanced alien race discovers the ruins of our civilization and studies our culture, they’ll probably declare our time as the Age of the Memes. Memes are everywhere nowadays. They’ve crawled out of their birthplaces on Internet message boards…[more]

The Sweet & Sour of Tweeting | July 10, 2012

Nina Altadonna  

With a name as upbeat as Twitter and an action as adorable as tweeting, what could possibly ever go wrong when partaking in this sweet social media delight? A lot. Not to scare anyone off, but tweeting isn’t a child’s…[more]

5 Tips to Get Your Email Signature in Tip-Top Shape | June 12, 2012

BatesMeron  

Email signatures are the red-headed stepchild of email messaging. (Sorry, ginger friends.) We may spend hours poring over a subject line but send out cluttered signatures without a second thought. Here are five quick tips to get your signature looking…[more]

Tips of the Trade: Get a Good Online Dictionary | May 1, 2012

Melanie Davis  

Whether you’re a professional writer or just compose the occasional email, you need a good dictionary. One with a thesaurus. The dictionary is to make sure you’re spelling words right and words mean what you think they mean; the thesaurus…[more]

New Company Pages, New Opportunities | November 29, 2011

BatesMeron  

Are you on LinkedIn? Is your company? LinkedIn recently enhanced the functionality of its company pages, making LinkedIn a more powerful brand-building tool. If you haven’t been using LinkedIn to promote your company, now’s a great time to start. With…[more]

Stock Photos: Searching for the Holy Grail | September 27, 2011

Melissa Leonard  

In the best designs, all elements work seamlessly together to create unity and coherence—the color palette, font, photography and overall layout function as pieces of one unit to deliver the message at hand. Of those elements, visual imagery is very…[more]

Tools of the Trade | January 12, 2010

Rob Haan  

An acquaintance recently asked me if I prefer working in Photoshop or Illustrator. This is a fair question I suppose, but it’s really about as fair as asking a carpenter if he prefers hammers or saws. A better question for…[more]

Microsoft’s (Anti)Viral Secret | October 28, 2009

Ken Sadler  

Of the 250 million Americans who use the internet, around 90% use Microsoft Windows. Of those, the vast majority either have an antivirus program that is out of date or no antivirus at all. (Many computers purchased come with at…[more]

XML: The Sweet Spot of Data Sorting | October 13, 2009

Kris Bates  

Some websites have “About Us” sections with five bio writeups, others have product catalogs with hundreds of entries. But many sites we’ve worked on this past year lie somewhere in between, and that’s when we’ve found XML to be just…[more]